“We believe that even in a digital world, creative and emotionally attractive physical retail concepts play an important role as the hearts of brand culture, which enhances omnichanel development. We are excited with our respected fellow sidefame, which is an actress and modular fan of the Marmenko Fenomanon to kill this next step in Hong Kong To be taken into. Natacha Defense, Senior Vice President, Sales, Area East Marimekko,
Marimekko has opened a flagship store on 16 October 2025 at Hong Kong’s Coseway Bay, in partnership with Sidefam Limited. The refurbished leeton road location has to show the brand’s latest experienced concept, fashion, Accessories, home products and fabrics. Store highlighted the print of UNICO in Marmeko and supports the company’s development strategy of Asia-centered 2023-2027.
The exterior highlights of the new flagship store are UNICO prints celebrated by Marimeco, while the interior design is inspired by Marimo’s its textile printing factory in Helsinki, Finland. The store has a curated classification of Marimeco’s lifestyle products, including fashion, bags and Accessories to home items, including printed fabrics.
During the 2023–2027 strategy period, Marimekko focuses on increasing its business, as the most important geographical area for international development with Asia. The company reaches its market areas through major cities like Hong Kong. Famous as a major center for creativity, fashion and design, Hong Kong provides an opportunity to create brand awareness and position with widespread impact in Asia. Marimekko mainly works in Asia through a loose franchise partnership model.
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Fibre2fashion News Desk (RM)
