The ambitious structure of the project is designed to scale circular business model solutions. If scale is done, this method of trading can be an important step that can be a significant step of greenhouse gas emissions, encouraging a axis away from low use trends and creating a new type of cloth Contributes to industry decarbonization. To participate, brands and retailers set an ambition to increase the percentage of their revenue from circular trade models in the next three years and report to the annual Ellen McArther Foundation to report their progress.
The fashion remodeling fashion remodel, led by Ellen McArther Foundation, promotes a circular trading model in fashion, including the support of the H&M Foundation. This helps brands to score these solutions, which aims to reduce revenue from new production, reduce emissions and run industry-wide changes. The brands are committed to annual circular revenue and reporting progress.
“Revenue should be removed from the production of new clothing and the use of natural resources. It is necessary to embrace a circular business model – the way there is no reliable way to meet the global climate and biodiversity goals without changing the way of trading. , Head of Research and Performance at Christian Dolava, H&M Foundation,
Fashion remodel is not only about changing practices for some brands – its purpose is to motivate and enab the entire industry to adopt a new way of trading in fashion. Such performance projects are not about solving everything together, they are about to start, are building confidence, showing other actors in the system showing what is possible, and minimum over time Increase the bar. By distributing a replica roadmap, the project is creating conditions for systemic adoption of the project circular business model.
“To be an ideal for a circular economy for fashion, we must accelerate efforts that not only re -design future products, but also to those services and business models that distribute them and use them Keep in We welcome a business-leading action to a world where clothes can be used many times instead of being worn once and abandoning-many times-are threaded through the lives of many people. , Joles Lennon, Fashion Lead in Allen McArther Foundation,
The philanthropist support of the H&M Foundation for the fashion remodel underlines its commitment to an infection for the industry, taking advantage of cooperation and innovation to accelerate impressive changes.
Note: The headline, insight and image of this press release can be refined by fiber2fashion employees; The rest of the material remains unchanged.
Fibre2fashion News Desk (RM)
